Founded in 1975, SEAFOLLY has become synonymous with the allure of Australian beach lifestyle – spirited, aspirational and naturally beautiful.
Our designs are created with a variety of body shapes, sizes and personal styles in mind, with our swimwear, clothing, activewear and accessory collections helping to make finding your perfect beach look a breeze. From one piece swimsuits and bikinis to beach dresses, kaftans and sarongs, at Seafolly you’ll find everything you’ll need to make this summer one to remember, whether you’re planning to laze by the pool, score some runs in beach cricket or simply spend time soaking up the sun.
Simple ways to style your most-loved hue with Country Road.
A new range of curated pebble leather bags and accessories have arrived in Oroton.
Made for the horizon explorers and sunset chasers, this collection of party prints and established basics ...
Introducing a new generation of dreamers, leaders and change makers.
Best-selling styles and fresh favourites have arrived at Mimco.
Four easy steps for the perfect fitting Bra
A curation of our favourite looks of the season, with expert Fashion Stylist Teagan Sewell.
Leave the daily grind behind and chase the horizon with Universal.
The feeling of feeling good
Discover the new collection of jeans made from recycled plastic bottles at Jeanswest.
The collaboration to inspire and empower artisans to earn a fair wage.
Seafolly is changing the swimwear narrative...
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