be inspired

New Year New Serum

If you don’t know what serum is, know that you are not the only person scratching their heads and wondering the same thing. It’s not a clearly understood product. It can be both oily and watery or opaque and milky but one thing is for sure - it’s a must in every skincare routine. 
 
Serum: What is it?
Simply put, serum is a skincare product, usually in liquid form and dispensed through a dripper, applied to your skin after cleansing but before you apply moisturizer, ensuring the skin gets its powerful ingredients. Serum is comprised of minute molecules that go deep into the skin and offer a powerful absorption of active ingredients.  If you want to combat wrinkles and other signs of aging, clear or prevent blemishes, calm redness and sensitivity, firm the skin, fade brown spots and discolouration, then a serum is just what you need. 
 
Does serum qualify as a moisturizer?
The answer is both yes and no. Serum is loaded with moisturizing ingredients, but it doesn’t make them moisturizers. Serums offer a range of antioxidants and other performance ingredients not found in a moisturizer.  Face creams and lotions produce a barrier on the skin to lock in the good stuff in the serum.
 
How Should I Apply The Serum?
In order to use the product correctly, you’ll need to read the label. Most of the time, it requires a few drops on the finger and a gentle patting on the face.
 
Serum vs. Face Oil: Is there a difference?
Yes. Serums are water-based, which can get beneath the cream and nourish the skin’s inner layer. It’s able to do this because the molecule is extremely minuscule. Oil-based serums lay on top of the moisturizer, which means they keep the cream and other products on top of the skin, allowing their moisture to stay locked in. 
 
How long does it last?
Some of the ingredients in serum tend to become unstable after air hits them. For example, ascorbic acid will oxidize and lose its efficiency as time passes. However, altered “water-soluble” versions will make them last longer and are better for your skin. Keep the product in a cool, dry place and use within a year.
 
And finally, what are our top picks?
If you’re after a dewy glow go for Sukin Facial Recovery Serum from My Health Food Store. For intense revitalisation and repairing we recommend Oils of Life Intensely Revitalising Facial Oil from The Body Shop. And if you’re in need of a boost of moisture, Ultraceuticals Ultra B Hydrating Serum from The Fresh Skin Treatment Centre is the way to go. So if you’re serious about your skin in 2017, head in-store to find the perfect serum for your skin type. Your skin will thank you!
 
Posted by Garden City on 28 December 2016 within Lifestyle
Sign up or login to the Garden City VIP Club